Will you be ready for your next opportunity?
I keep two-pitch decks ready to blast out at all times. My Google Drive is my walking portfolio of sample projects that align with my brand that can be sent out on the go. You never know who you will meet at your next event, so it’s important to stay ready for your next opportunity. Corporate brands are minimizing their marketing departments but not their marketing budgets. This means there are opportunities for freelance marketing consultants and creatives as well. Their actual employees are stretched thinner and may not have time for that 30-second elevator pitch. So guess what, you just need a simple email to make a connection or dare I say a LinkedIn connection. Let’s be honest, the game has changed!
Here are a few resources I use to stay ready.
1: Pitch decks: an informational guide used to show a high-level summary of what a particular event or idea has in store.
2: Google Docs: a document storage tool that automatically saves content as you write. This helps me to keep track of multiple ideas and I can also access it from my mobile.
3: Canva: An editing tool that can be used to create flyers, social media posts, and presentations.
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